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Case Studies
 
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Company Background:
A regionally-based real estate brokerage firm with 800 agents providing real estate, mortgage financing and relocation services to a 6 state area needed a solution to offer to their agent network so that they could comply with the state and Federal Do Not Call laws.

Situation:
Individual agents often make phone calls to referrals, for sale by owners (FSBOs) and to expired listings. This means that they must comply with state and federal Do Not Call laws. The legal requirements to manage and scrub each client/Seller’s calling lists against only its specific version of the National DNC list are complex and cumbersome. Each agent needed to individually pay for the service and register for the National Do Not Call Registry. The DNC issue and requirements fell outside the company’s core competency and created a series of problems.

Problems:

Operational issues

  • Currently had an inefficient way to fulfill the company’s DNC policy to consumers.
  • Lacked the ability to effectively communicate compliance related issues to their agents.

Lack of resources

  • They lacked the ability to efficiently check numbers against the internal, state and private DNC databases at the agent level. (no scrubbing tool)
  • Lacked the IT knowledge at the agent level.
  • Lacked the ability to monitor compliance activities from thousands of agents.
  • They lacked the training tool to comply with the state and federal training requirement.
  • Lacked the ability to effectively monitor and enforce compliance as mandated by the state and federal laws.

Data integrity & security

  • When purchasing data to distribute to agents for marketing purposes, the company had a false sense of security about the hygiene of the data.
  • Agents use non-company provided lead sources such as referrals that were not cleaned for DNC numbers, increasing the chance for violations.

Budget constraints

  • Too costly to build and implement company wide compliance solution.

Solution: (DNCInteractive and DNCQuickcheck from PossibleNOW) PossibleNOW is a trusted leader offering online DNC compliance services. Their DNCSolution handles the complex and cumbersome task of managing Seller/Company specific versions of the National DNC Registry. This allows the company and their outsourced telemarketers to fully comply with the National DNC Registry licensing requirement.

As a web-based application, DNCQuickcheck provides global information collection for DNC requirements and can be instantly integrated throughout the agent network.

Solves operational issues

  • Automatically fulfills consumer DNC policy requests through the web interface.
  • Provides an easy-to-use tool to enable agent level compliance that is instantly deployable.
  • DNCInteractive monitors and reports all activities via the system providing a strong Safe Harbor defense.

Provides necessary resources

  • Provides a training tool to satisfy state and federal training requirements.

Satisfies DNC compliance laws; boosts efficiency

  • By processing all data provided by third party data providers though DNCSolution prior to distribution, companies can eliminate the initial concern about the hygiene of their data.
  • Process all leads through DNCQuickcheck to remove all DNC matches prior to the calls being made.
  • The DNCQuickcheck interface effectively relates important compliance related information such calling time restrictions and DNC list exemption information through its web interface.

Saves money

  • PossibleNOW offers a flexible billing option so the company can let their independent agents be billed directly via credit card for the compliance services while their captive agents’ compliance needs are invoiced under one central bill.
  • Reduces overall cost of compliance.

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